Dinnersmith Moves from Springfield Ave to Springfield, NJ
The purveyor of delicious ready-to-heat-and-eat meals packs up its retail location on Springfield Avenue and heads for a commercial kitchen in Springfield, NJ.
No one has time to cook anymore.
Not only that, we barely even have time to pick up the food we didn't cook, says Mary Meade, owner of Dinnersmith, formerly of 1908 Springfield Avenue.
For that reason, Meade is closing up her retail location and moving her thriving business to a less expensive commercial kitchen in Springfield. "With the recession, time and every dollar is precious," said Meade. That's why her cooking session business had shrunk and her ready-made meal pickup and delivery business has become 95% of her traffic.
Customers simply didn't have time to spend assembling the meals on site. Beyond that, Meade said she has also been doing more and more deliveries. "Think about it," she said, "when you have some time, you like to take a moment"—not run out to Rte. 22 and pick up dry cleaning or run to Dinnersmith and pickup a meal.
Meade said that Dinnersmith will continue to have "the same food, same phone, same delivery person—me!" The business will be all deliveries. The website will continue to be active and updated.
"With food prices rising, we can serve our customers at same price," said Meade, about the cost savings involved in the move. Meade said it would be anathema for her to switch out quality cuts of meat for lesser cuts. "We are a premium brand."
To order some premium brand meals from Meade, call 973-763-2333 or visit www.dinnersmith.com.