Alchemy Hour 101 Baker St, Maplewood, NJ07040 Alchemy Hour is a beach inspired boutique that offers extensive women's apparel and accessory options. The term "Alchemy…More Hour" is used by surfers and refers to the period of time when one enjoys the best ocean swell. The term reveals the boutique's commitment to offer the best possible shopping experience. It specializes select vintage pieces and women's apparel that is "coastal cool". Alchemy Hour's accessories support artists locally and internationally.